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游客对深圳满意率98.2% 对中国99%

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发表于 2013-10-11 16:05:14 | 显示全部楼层 |阅读模式
深圳:游客满意率达98.2%
  接待游客521.56万人次,旅游收入51.38亿元
  昨日,深圳市文体旅游局发布《深圳市2013年国庆黄金周旅游情况报告》显示,深圳国庆黄金周接待游客量较去年增长了10%以上,旅游收入破50亿元,增长18.1%,游客在深人均消费985元,游客满意率达98.2%.
  报告显示,深圳国庆黄金周共接待游客521.56万人次,比去年同期增长11.86%,旅游收入51.38亿元,增长18.1%.其中国内游客460 .76万人次,增长13.39%,国内旅游收入45.63亿元,增长18.45%,入境游客60 .80万人次,增长1.43%,国际旅游收入为0 .91亿美元,增长15.36%.报告介绍,黄金周期间未发生重大旅游安全事故和质量纠纷,游客满意率达98.2%.
  报告介绍,今年国庆黄金周游客人均花费支出985元。抽样调查显示,国内游客在深圳 市 的 购 物 花 费 最 多 ,占 了 总 花 费 的39.33%;其次,娱乐、餐饮花费分别占了总花费的15.16%、15.10%.来深游客以休闲度假和观光/游览为主,在来深目的调查中的比重两者合计达78.8%.游客呈现出更加注重“休闲、时尚、个性”,更加追求品质旅游产品的特点,旅游经济拉动内需的综合效益突出。
  深圳市民对出境游的热情持续升温。节日期间内地居民出境91.8万人次,同比增长达16.9%.
  中国:游客对中国旅游的整体满意率达99%
  中国市假日办统计数据显示,国庆假期7天中国市共接待游客1116 .02万人次,同比增长7.52%,旅游业总收入77.64亿元,同比增长10 .98%。中国市旅游局在市内主要旅游景区先后对上千名各地来穗观光的游客进行了问卷调查,结果显示,游客对中国旅游的整体满意率达99%。
  接受调查游客中的65 .29%是来自广东省内的游客。外省游客中,比重占前六位的是:湖南、广西、湖北、江西、四川、河南。国庆黄金周期间来穗游客主要是探亲访友和度假,游客来中国旅游最感兴趣的以自然山水风光、地方美食、岭南民俗风情为主,历史文化仅占33.6%,休闲购物占22.35%。过夜游客人数占总人数的比重为51.78%;一日游游客人数占总人数的比重为48.22%。
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  据调查,游客最了解的中国景区分别为长隆旅游度假区、上下九商业步行街、北京路商业步行街、越秀公园/镇海楼、中国塔、白云山风景区、珠江游、中山纪念堂中国动物园、宝墨园。
  在对中国的旅游服务和设施评价方面,景点吸引力满意率最高,为97.94%,认为中国 的城市环境卫生“一般”的游客高达47.07%。

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